Jiamei Yan


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    ©2025 Jiamei Yan

    Edition II



    Influenced by the iconic mural A Momentous Moment in Time of Passage and Landing, 2024 at the USC Pacific Asia Museum, our project draws inspiration from the imagery of 38 birds in flight—each representing a national bird from Asia and the Pacific Islands. This powerful symbol of collective migration and cultural resilience informs both our concept and our commitment. We aim to integrate the spirit of museum art with the principles of sustainable development, creating a bridge between cultural heritage and environmental consciousness. By weaving the visual language of the mural into our design, we reflect shared human experiences—movement, adaptation, and coexistence.

    We plan to launch two innovative products that fuse artistic beauty with eco-friendly practices. These creations embody the aesthetic and symbolic power of the 38 birds while promoting a sustainable lifestyle, inviting users to engage with art in a meaningful, responsible way.



    • Blind Box Stickers:


      • Each blind box will contain a set of stickers featuring various bird species, showcasing their unique characteristics and beauty. Alongside the stickers, we will include an educational insert that highlights the importance of sustainability and conservation. This insert will provide information about the featured bird, including its habitat, ecological role, and current conservation status. 

    • Plantable Postcards:


      These postcards will be embedded with seeds of flowers native to the habitats of the birds. Once planted, the postcards will grow into flowers that support local ecosystems, such as attracting pollinators or providing food for wildlife. Each postcard will include a brief message about the importance of preserving natural habitats and the role individuals can play in promoting sustainability


    Age Group


    Young Adults (18-35) : College students, young professionals, and eco-conscious shoppers looking for unique, aesthetic souvenirs.

    Families with Kids (6-12) : Parents buying educational and fun museum gifts for their children.

    Millennial & Gen Z Art Lovers (20-40) : People who enjoy collecting cute, artsy, and sustainable museum merchandise.
    Use 100% Recycled & Biodegradable Paper

    Soy-Based Ink & Waterless Printing

    Minimal, Plastic-Free Packaging


    Blind Box Stickers

    Taiwan Blue Magpie
    Red-crowned Crane

    Rhinoceros Hornbill
    Palau Fruit Dove
    Fairy tern

     

    Blind Box Insert Card






    Plantable Postcards 

    We designed a series of plantable postcards, inspired by PAM’s iconic bird-themed artworks. Through a blind box selection, we chose five representative bird species and, following their natural movements and dietary habits, matched them with five flowers they commonly feed on.

    Each flower’s seeds are embedded into the paper, making every postcard a small piece of earth waiting to bloom. Different birds correspond to different flowers—when planted, they grow into living tributes to the birds’ natural worlds. In this way, the postcards not only deliver messages, but also carry ecological memories.
    • Taiwan Blue Magpie – Taiwan – Plum Blossom

    • Fairy Tern – Tuvalu – Plumeria

    • Rhinoceros Hornbill – Malaysia – Hibiscus rosa-sinensis

    • Red-crowned Crane – China – Lotus Flower

    • Palau Fruit Dove – Palau – White Rock Lily


    Package Expanded Plan



    The packaging features a pull-out design. At first, only a bouquet of flowers is visible. When pulled out, the link between the flower and its corresponding bird is revealed, along with a simple bird illustration. This interactive design highlights the relationship between each bird and its favorite flower, blending visual surprise with ecological storytelling.